Alberto Torres

WagerBird · Austin, TX (Remote) · Sports betting platform · US team

• Built entire email and SMS automation infrastructure from zero, reducing a 90% revenue drop to 30% by replacing manual execution with automated workflows
• Architected Make.com pipeline connecting Stripe → AWeber → HubSpot with self-healing segmentation (Whale, VIP, Repeat, New)
• Built automated link verification system (Playwright) — 100% URL accuracy before every broadcast
• Identified $41.7K in dormant VIP revenue through automated lifecycle segmentation

Tools: Make.com, AWeber, HubSpot, SlickText, Stripe, Playwright, Claude AI

Tibrio · San Diego, CA (Remote) · 3M+ subscribers, 5 properties · US team

• Managed $300K+ monthly email/SMS revenue operation — 5 daily campaigns, 3.6M+ monthly sends across 3M+ subscribers
• Built campaign analytics system analyzing 400+ campaigns per cycle; reversed a 30% revenue decline through data-driven offer rotation
• Reduced unsubscribe rates by 18% using fatigue detection via Looker Studio and AI-assisted analysis
• Improved profit margins from 22% to 40% through automation and strategic scheduling
• Managed 99+ affiliate offers across Synergy/Everflow; caught $8,400+ in misattributed revenue
• Recovered IP reputation from 100% Medium to 40% High in 35 days via Google Postmaster Tools

Tools: Klaviyo, Ongage, MessageBird, Looker Studio, GA4, Zapier, Synergy/Everflow, Claude AI

CMV R&R Partners · Mexico City · Marketing Agency · Clients: Nikon, AXA Insurance, OMRON

• Coordinated email marketing campaigns across omnichannel strategies for international brands
• Managed SEO performance analysis using Google Search Console, Ahrefs, and SemRush
• Cross-department project execution and monthly performance reporting across mobile, desktop, and social